Are you trying to get more business by using Facebook? Read this article to learn how to get more business using your facebook page.
Did you know that Facebook is the biggest social network in the world?
The website has over 2.45 billion active users each month.
With such a large userbase, it’d be foolish to ignore the potential business growth you can gain from a Facebook page. But how do you use your Facebook page to get more business?
It’s easier than you may think! Below are 5 tips to improve your Facebook page and grow your business!
5 of the Best Ways to Use Your Facebook Page to Get More Business
Creating a solid Facebook page for your business can take some practice. Of course, you don’t want to delete Facebook page after Facebook page, but there is room for error. You might have to tweak the content you post, your posting schedule, and more before you start seeing results.
- Get Creative with Tabs
You’ll see a sidebar on your Facebook page. These tabs can be edited to best suit your page.
It’s a great place to highlight your content and services, piquing the interest of potential customers. You can also order the tabs in order of importance.
- Create a Call-to-Action Button
The call-to-action button on Facebook gives your viewers the opportunity to easily engage with your business. Call-to-buttons are often hyperlinked to text such as “Schedule an Appointment”, “Contact Us”, or “Watch Video”.
The CTA button provides you with the chance to draw your audience from your Facebook page to your personal website, where you may have a wider display of your services and industry knowledge.
- Develop a Thorough About Page
Your “About” tab should do a thorough job of describing your work. Linking to your website and any other social media is a must here. Adding milestones is a good way to show off your company’s history and what you’ve achieved.
Filling out your hours and location are also critical. Don’t leave your clients to rely on Google for that information. Having it handy on your “About” page keeps their attention.
- Share Client Content
If you ask customers to tag you in posts featuring your services, you can then share their posts on your business page.
This allows you to be more engaged with your clients, which will lead to a return in business. It also shows potential customers that your work is respected by your current clients—free advertising!
- Utilize Facebook Live
Lives are a great way to engage with your audience and use your Facebook page to get more business. Hosting a Facebook Live is a great way to announce events or a new service.
It’s a great way to show behind-the-scenes content too, and you can build a more intimate relationship with your audience that will keep your customers returning. The beauty of Facebook Live is that you can address customer questions and comments directly.
Building the Perfect Business Page
Businesses have so many opportunities to grow on Facebook now outside of traditional display ads. The platform is constantly adding new features and making it easy for you to use your Facebook page to get more business. These tips will get you started!
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